Branding & Promotional Events
Brand experiences that people remember — and act on.
Activations · Launches · Roadshows
Transform your brand story
into something people can feel.
Since 1989, AUM Event has produced brand activations for Sony, Samsung, Kohler, Apollo and dozens of other Fortune-500 consumer brands. We combine strategy, staging, and logistical discipline to build experiences that earn attention and move the metric that matters to you.
What we make
Four disciplines, one production team
Product Launches
Reveal ceremonies, dealer unveils, and multi-city tours that build anticipation and command press coverage.
Brand Activations
Interactive retail and experiential installations that put your brand in the hands (and feeds) of the people you want to reach.
Roadshows
Region-by-region tours with consistent staging and localised hospitality, so every city feels like the headline stop.
Experiential Marketing
Immersive environments and storytelling that turn one-time attendees into a measurable brand community.
How we work
Three principles we brief every project against
Brief first, idea second
Objectives, audience, metrics, and constraints come before concepts. No creative wheel-spinning.
In-house production
Our crew handles staging, AV, logistics and hospitality. One team accountable — start to wrap.
Measurable outcomes
Footfall, dwell time, media reach, dealer orders — we brief around metrics that move your P&L.
Ready to put your brand in the room?
Tell us what you need to achieve. We’ll propose the right format.